I have to say this first year of
PIHA in St. Louis has been really exciting for me and the players, fans, rinks are pumped as well. This is really all a learning process for everyone to see what works and what doesn't. We decided to bring the league here without an
offseason of planning (meaning we literally decided to do this, had meeting after meeting, and made sure it got done). This of course took a TON of time right off the bat. I think a lot of people don't realize how much work it takes to pretty much bring in a league from scratch and it has been a great collaborative effort.
There was a laundry list of things to be done: Decide tryout format, book tryout dates, make sure players knew about tryouts, had people running tryouts, had proper registration forms, create the schedule, name the teams, design logos, get tickets printed, plan a 300+ person draft party, get a web
presence going, get our spot on the new
PIHA spot, develop a comprehensive plan to get sponsors for the league, inform the St. Louis community about the league, come up with creative entertainment for fans, etc. etc. That list is just a few things I thought of from the top of my head...the list could easily be
quadrupled.
It has been cool to work with so many people (and different personalities!) that really care about this game and are helping to form the future vision of our sport. People like
Charley Yoder, Ron Beilsten, Perry Turnbull, Jeremy McCoy, Rob Ferrara, Tammy O'Rourke, Rick Matteson and Ian Mackie. What we are trying to create here is a redefinition of what people think about when they hear the words '
inline hockey'.
What do you think about when you hear the words
inline hockey (seriously please leave a comment)? We all love the sport in whatever capacity: Playing, coaching, reffing, managing. There are people that are very passionate about this sport. That being said, there has been a problem with
inline hockey being disorganized: Players getting dressed two minutes before game times, no coaches on the bench, fourteen different jerseys, whatever. Of course this is a generalization, but we are trying to establish a PROFESSIONAL image.
What is a professional image? A professional image can mean a lot of things to a lot of people. To me it means games extremely well organized (starting on time, matching jerseys, anthem playing, starting lineups, pumping music) and players (and refs/owners/coaches) looking and acting professional (in dress code, respecting the game, thanking fans for coming, helping to promote the game, taking themselves seriously). We have some really awesome personalities in the league and it is cool to see the guys taking this seriously. This of course doesn't mean not having fun, because everyone out there is involved in hockey because it is fun. It is not like cleaning your room or doing taxes. There are other elements of professionalism more from the business side (a little more boring so I'll keep it brief) which includes an organized
business plan, future plans, a strong media presence, keeping Internet sites updated, attracting fans, and delivering what we promise.
Without making this insanely long, I want to finish on why
PIHA is a great thing and will build in the upcoming years. Simply,
PIHA helps out everyone who helps the sport.
Players get to play in a professional, competitive environment with cool perks such as a Championship in Florida. A lot of our teams get little special treats too which are a nice touch such as Gatorade and snacks after games (seems like a little detail, but it is all about the details). Additionally, it is pretty cool to have little kids coming up and asking for an autograph. Sure, it is a little bit of an ego-trip and it is great to see little kids that love the game. They don't care if you are making $1 or $1 million dollars!
Owners get a chance to open their rinks up and get more people interested in
inline hockey in the building. For example, with the correct marketing, all
PIHA games will be packed with players and potential players! With the right business planning and growth, owners (who put up the money for each team to get this going), owners will also see
PIHA as a profitable venture besides a 'good deed' (sponsorships, merchandise, ticket sales, etc.). But this league is really about generating new interest in our sport.
Little kids are key to bring into the game. We are not at the numbers that peaked in the 90's. My goal is to destroy these numbers in the upcoming years by bringing in the little guys into the sport. The little guys get excited when they come out to the games (big players, autographs, skates after the game) and they also want to play in
PIHA. Unlike the NHL, (.000000000000000000000000001% chance of making it),
PIHA is actually an ATTAINABLE GOAL for these little guys. They will stay in the sport and there are plans to get new kids in the sport as well.
Fans win because they get to come see something that is exciting, affordable ($5 a ticket and children 8-and-under free) and get great
access to players. Also, with four teams in St. Louis...a rink is never too far away (just wait till Highway 40 construction
hah). Finally, and this is something that will be built with time,
companies/corporations can benefit from
PIHA through sponsorships, advertising, and being involved in a family-oriented environment. The goal of
PIHA is not to have 1,000 fans in a 10,000 seat arena but rather PACK 500 people into a 450 person rink!
All of the above benefits will change over the upcoming days, months, years but the overall goals are embedded in the culture of this league and the game itself. Mistakes will be made and so will improvements. I would love to hear your thoughts, suggestions, comments, etc. You can either leave your name or not when you do so.
Key Questions:
What do you love about
inline hockey?
What do you hate about
inline hockey?
You can reach me anytime at pihagateway@gmail.com
-Dave
PS Go Blues who killed the Ducks tonight 6-2 and the Cardinals have the All Star game in 2009! I hope everyone had fun at
NARCh last weekend (too much work so I couldn't go) but I've heard it was great!